Harry Potter: Magic Awakenedhas made over $228 million across the Google Play Store and the Apple App Store in just two months since its launch on September 9 in select Asian countries. This makes it the biggestHarry Pottermobile gamelaunch ever, and is already very close to becoming the highest-grossingHarry PotterMobile title as well.
TheHarry Potter: Magic Awakenedname was first thought to be the title of the leaked RPGthat was eventually revealed to beHogwarts Legacy. The actualMagic Awakenedis a Mobile and PC offering by Chinese developer NetEase that incorporates RPG story-telling with card-based combat. The story sees players take control of a fully customizable character, making their way through the years at Hogwarts, 10 years after the Battle of Hogwarts that took place at the end ofThe Deathly Hallows.
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Jam City’sHarry Potter:Hogwarts Mysteryis currently the highest-grossingHarry PotterMobile title to date, having made $342 million since its launch in April 2018. IfMagic Awakenedcontinues to gross similar profits as it has made since release, it could become the highest-grossingHarry PotterMobile IP by the end of this year, or the beginning of next. Although it made $180 million during its first month of release, and dropped to $48 million in October,Magic Awakenedstill has major territories to release in, including Europe and the Americas. These profits have only taken into account Google Play and Apple Store profits from China, Hong Kong, Taiwan and Macao thus far. It’s also worth noting that the $228 million does not include PC, or third-party Android store profits.
The huge amount made fromMagic Awakenedso far, despite its limited release, may come as a surprise to anybody following the news of Niantic’sHarry Potter: Wizards Uniteshut down. The AR Mobile game could only muster $39.4 million in lifetime profits since its launch in June 2019. Impressive for a smaller mobile game, but a huge letdown when compared to Niantic’s most popular AR game,Pokemon GO, which has made $1.1 billion during 2021 alone, and over $5 billion since its launch in July 2016.
Unfortunately for WesternHarry Potterfans, there has been no announcement as to whenMagic Awakenedwill release in the Americas or Europe. However, NetEase will be slowly releasing it in Thailand, the Philippines, Malaysia, Singapore, Indonesia, Japan, and South Korea by the end of 2021. However, those disappointed by the lack of information on a Western release date might have someHarry Potter: Hogwarts Legacynews coming soonto tide them over.
Harry Potter: Magic Awakenedis out now for Mobile and PC in select Asian countries.
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